Why is it there seems to be an inverse relationship between actual costs and event budgets? As costs balloon, corporate budgets shrink - adding a little math challenge for the corporate event planner. Alyssa Myres of A.M. Productions,Inc. sent in five tips to help us be more savvy on video production efforts. Thanks for the submission Alyssa - here's a summary of her list.
- Share the wealth. Are there other purposes, and therefore budgets, for the video footage in addition to the main project such as clips for the website, blogs, PR needs or trade shows?
- Shoot Client Testimonials during client summits, client advisory board meetings, trade shows or other events.
- Tape a short interview of the awards show winner and executives the day before the presentation and edit this short video on site, while everyone is in on location anyway including the video team.
- Use pre-produced videos for opening and closing videos that tie in nicely with your conference theme.
- Purchase stock footage on the discount. An very unknown treasure for inexpensive stock footage is www.pond5.com. While it's not the highest quality option, it can fulfill the need and has been a great resource.
The full document can be viewed in Event Planning Templates. Thanks Alyssa.
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